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Shanes Soapbox- Use Showrooming to your Advantage
[The widespread panic that has broken out about showrooming is a little reminiscent of the late 90's meltdown. Sure,...
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Chief Marketer-Showrooming: Theft or Opportunity?
Just after last year’s holiday shopping season, the term “showrooming” entered the business lexicon. Showrooming...
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Mediapost- Targeting Customers To Influence Intent (with some limitations)
Chuck Martin Marketers keep inching closer and closer to mobile customers by using more precise targeting in hopes of influencing...
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Never Lose Your Keys Again With Handy RFID iPhone Case @PSFK
If you’re forgetful and tend to misplace things, or just simply curious to track moving objects, the BiKN is a versatile...
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Buy Local, Eat Local, Think Local and Live Longer – Shanes Soapbox
Over the past couple months, inspired by the combination of a few episodes of Extreme Couponing and the rapid advances in...
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StorefrontBacktalk » A Wireless Tracking Way To Solve The In-Aisle Digital Receipt Verification Problem
The biggest practical challenge to in-aisle mobile checkout is verifying the receipt as the customer tries to leave the store....
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Avis’ RFID Tracker Turns Companies into Rental Lots
Avis, the global car rental company is testing an RFID technology that will enable it to keep 5,000 of its cars at the parking...

