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Pew Internet: Three-quarters of smartphone owners use location-based services
May 11, 2012 17:41
Almost three-quarters (74%) of smartphone owners get real-time location-based information on their phones as of February...
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10 Reasons to Use Foursquare Explore for Personalized Local Searches – Search Engine Watch (#SEW)
Jan 21, 2012 16:39
Foursquare recently announced ”Explore”, their new web-based tool that takes geosocial and local search to...
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From MCommerce Daily: McDonald’s aims to increase in-store traffic via geotargeted mobile ads –
Dec 28, 2011 11:50
Fast food giant McDonald’s is promoting its hot beverages via a new mobile ad campaign that aims to bolster its Hot...
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Google Maps for Android Now Covers Indoor Locations- a few Malls and big US Airports
Some malls and airports can be just as tricky to navigate as a city you don’t know. Google Maps for Android now has...
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5 Sites for Shopping Local Food Online- Mashable
About 97% of consumers used online media to shop local in 2010, according to a study by BIA/Kelsey and ConStat. Now, that...
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Location-Based Advertising: The Importance of Location to Advertising, Part 1 | ClickZ.asia
Much has changed in location-based advertising (LBA) over the five years. As a member of a small team responsible to launch...
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JCPenney ramps up holiday efforts via foursquare promotion – Mobile Commerce Daily
Nov 16, 2011 12:00
November 16, 2011 JCPenney is getting into the holiday spirit by donating $25 to The Salvation Army for every customer...
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BMW’s Mini Financial Services ups mobile engagement with points, rewards system – Luxury Daily
Nov 10, 2011 14:33
MW-owned Mini Financial Services released a new mobile application that allows consumers to create profiles to share their...
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Gap offers personalized location-based deals via SMS program – Mobile Commerce Daily
Gap Inc. is expanding its Gap Mobile4U program to deliver personalized real-time location-based discounts for the holidays...
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Euclid Offers Google Analytics but with retail specific metrics like foot traffic
Nov 5, 2011 13:08
Yesterday Euclid Elements, a relatively new firm founded by some of the people behind the product that became Google Analytics,...
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Social Media Brandsphere: Charting 5 Approaches… | Bit Rebels
Oct 30, 2011 22:57
We all know that there are a million ways to use social networking, and your approach depends on which social media platform you...
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Foursquare Global Hackathon Produces Location-Based Mashups With Spotify, Runkeeper, the U.S. Census and More | Betabeat — News, gossip and intel from Silicon Alley 2.0.
Oct 29, 2011 14:14
Foursquare hosted its second hackathon over the weekend at General Assembly, a surprisingly gender-balanced affair at General...
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Mobile Mania And The New Location Gold Rush | Fast Company
Location, location, location is back in vogue, but not just for real estate junkies. The smartphone has ushered in a new...
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What’s Next For The Check-In? | Fast Company
The check-in is a buzz word, but I do not check in. We’ve all got those friends, you know, the ones who fill up your...
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Social Media Best Practices: 12 Tips for Making the Best of Facebook, Twitter, Google + or Any Other Social Site | Social Media Today
Do you know how many of your supporters use popular social networks like Google+, Facebook, Twitter and YouTube? Twitter...
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Event organisers of future must focus on QR codes, mobile ticketing and video, says One Wimpole Street Technology Masterclass @QRCode_dennis
Event organisers of future must focus on QR codes, mobile ticketing and video, says One Wimpole Street Technology...
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3 Fun Apps That Amplify and Filter Your Social Connections
Sep 24, 2011 13:33
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you...
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How Nike Outruns the Social Media Competition
Sportswear and equipment giant Nike is one of the most social brands in the world, and has evolved its social strategy...
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Facebook Dominant Social Network for SMBs – eMarketer
Sep 20, 2011 13:59
Wall posts, direct messages most effective tactics When it comes to online marketing, small and medium-sized businesses...
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Location & Privacy: Why Flickr’s New Feature May Change Photo Sharing
Sep 6, 2011 12:07
Link: Location & Privacy: Why Flickr’s New Feature May Change Photo Sharing he mobile photo sharing boom brings...
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