Home » Posts tagged 'survey'
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Whats in your wallet? LinkedIn would like to know
Investment in social media marketing by financial services companies has exhibited a boom/bust cycle over the last few years....
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New survey says big ticket items being bought via mobile, smaller buys on the desktop
Mediapost has also dug into the recent 15miles/Neustar Localeze Sixth Annual Local Search Study and surfaced some interesting...
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Econsultancy- 25% of Australian marketers say digital knowledge is poor
Findings from Econsultancy’s annual State of Digital Marketing in Australia report has revealed that the digital skills...
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Pew Internet: Social Networking Trends as of Dec 2012
Highlights of the Pew Internet Project’s research related to social networking. (Note: This page will be updated whenever...
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Mediapost- Advertisers Vent On Agencies
A new online survey among 1,900 business leaders in marketing, media, and procurement by Avidan Strategies, reported in Forbes,...
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Jeff Saurik @ MeasuringUsability.com- 9 Biases In Usability Testing
Usability testing is artificial. We do the best we can to simulate a scenario that is as close to what users would actually...
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Campaign APAC: CEOs more tech and brand-aware than we think: study
A few interesting insights from a survey of 32 APAC CEO’s- not a large sample size but hopefully is representative...
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MarketingProfs- Americans Would Forfeit Cars, TV, and Sex for Their Tablets
Americans are in love with their tablets: 91% of people who own a tablet say they take their device to bed with them, and...
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Pew Internet: Three-quarters of smartphone owners use location-based services
Almost three-quarters (74%) of smartphone owners get real-time location-based information on their phones as of February...
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From Nielsen- Cross-Platform Report: How We Watch From Screen to Screen
The average American watches nearly five hours of video each day, 98 percent of which they watch on a traditional TV set, according...
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From MTHINK- Nobody Even Sees 50% Of Your Media Buy
What would you say if I told you that fully half of all the display ads you buy are never even seen by a website-user? It’s...
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From Nielsen w/ POV from Frédéric Filloux- Consumer Trust in Online, Social and Mobile Advertising Grows
The explosion of social networks and consumer-generated media over the last few years continues to have a significant impact...
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SearchEngineLand: More People Enjoy Getting Direct Mail From Brands Than Email
Marketers, don’t put all your eggs in the email marketing basket just yet. A new survey shows that direct mail is still...

