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Atlantic- How Memes Are Orchestrated by the Man
KEVIN ASHTON Google's trend charts of the phrase "Harlem Shake" are seismic. No one looked for the words...
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Pandodaily: How YouTube is casually beating other social networks on multiple fronts
The amorphous blob that it is YouTube announced last night that it has passed 1 billion monthly users, joining Facebook and Google –...
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CZ- Grey Poupon’s Spot-On Social Media Strategy
Susan Kuchinskas After a marketing hiatus, Grey Poupon wanted to resurrect its brand by digging up an iconic commercial from...
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Econsultancy-Top 100 brands see huge growth in Google+ and YouTube in 2012
Heather Taylor It’s not surprising that Google+ adoption has increased over the past year as Google has integrated...
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CZ- ‘The 4 Most Important Online Advertising Opportunities in 2013′
[A Much better forecast that the previous post]SC In a flurry of end-of-year reports, analysts at places like Forrester and eMarketer have...
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From Nielsen- Cross-Platform Report: How We Watch From Screen to Screen
The average American watches nearly five hours of video each day, 98 percent of which they watch on a traditional TV set, according...
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Remarketing to YouTube viewers with AdWords
Remarketing allows you to reach millions of viewers across YouTube and video partner sites based on their past interactions...
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From SEW- Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling
The online video market has been predominantly characterized by two fundamentally different types of content: user generated...
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From Mashable : Consumers Want Online Video Ads No More Than 15 Seconds Long
Want to capture customer attention with online video ads? They’d better not be more than 15 seconds long, a new poll suggests. According...
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From ReelSEO: Every Brand Will Be A Studio: Philosophical Musings On The Future Of Video
A Rambling Email Discussion On The Future Of Video Ads Jeremy: I’m thinking about that article you wrote today, about...
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From Mashable: What’s in Store for Social Video in 2012?
In 2011, many companies knew they needed to move beyond simply creating and distributing ads for their products. They needed...
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comScore Releases October 2011 U.S. Online Video Rankings – comScore
Top 10 Video Content Properties by Unique Viewers Google Sites, driven primarily by video viewing at YouTube.com, ranked...
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Why “Second Chance” Tweets Matter: After 3 Hours, Few Care About Socially Shared Links
There have been various studies suggesting that if someone doesn’t see a tweet or a Facebook post within a few hours, they’ll...
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How To Get Your Videos to Rank in Universal Search: A Video SEO Study
Universal search matters for every kind of content you might be trying to promote, and that includes video. In layman’s...
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More Than Half of YouTube Views From Non-English Speakers
An interesting report came from GigaOM on Thursday. The site was told by a Google spokesperson that 60 percent of their...
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Social Video Works Best When Brands & Advertisers Turn To Humor
The Jun Group put out a fantastic infographic today and it’s all about one of our favorite subjects: social video....
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How the U.S. Consumes Real-Time Entertainment Online [INFOGRAPHIC]
For years, media industry observers have talked about convergence, with video entertainment someday moving completely online,...
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50% Of All In-Stream YouTube Video Ads Are Skippable
What is TrueView? TrueView is actually three different products from Google and YouTube: Ad Format Viewer Experience Pricing...
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YouTube TrueView Video Ads Serve 18 Years Of Video Every Day
TrueView is growing like a weed. And for good reason: everyone benefits from the TrueView experience. At the core, TrueView...
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YouTube Killed TV, Except That It Didn’t… Yet
There’s a very cool infographic making the rounds called YouTube Killed TV. It’s filled with excellent graphical...