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Atlantic- How Memes Are Orchestrated by the Man

Mar 30, 2013 18:07

KEVIN ASHTON Google's trend charts of the phrase "Harlem Shake" are seismic. No one looked for the words...
Pandodaily: How YouTube is casually beating other social networks on multiple fronts

Mar 22, 2013 19:23

The amorphous blob that it is YouTube announced last night that it has passed 1 billion monthly users, joining Facebook and Google –...
CZ- Grey Poupon’s Spot-On Social Media Strategy

Mar 1, 2013 19:04

Susan Kuchinskas After a marketing hiatus, Grey Poupon wanted to resurrect its brand by digging up an iconic commercial from...
Econsultancy-Top 100 brands see huge growth in Google+ and YouTube in 2012

Feb 8, 2013 16:34

Heather Taylor It’s not surprising that Google+ adoption has increased over the past year as Google has integrated...
CZ- ‘The 4 Most Important Online Advertising Opportunities in 2013′

Jan 17, 2013 18:18

[A Much better forecast that the previous post]SC In a flurry of end-of-year reports, analysts at places like Forrester and eMarketer have...
From Nielsen- Cross-Platform Report: How We Watch From Screen to Screen

May 3, 2012 15:26

The average American watches nearly five hours of video each day, 98 percent of which they watch on a traditional TV set, according...
Remarketing to YouTube viewers with AdWords

Apr 28, 2012 14:34

Remarketing allows you to reach millions of viewers across YouTube and video partner sites based on their past interactions...
From SEW- Web TV Shows Promise, But Lack of Paid Search Strategy is Puzzling

Apr 24, 2012 11:26

The online video market has been predominantly characterized by two fundamentally different types of content: user generated...
From Mashable : Consumers Want Online Video Ads No More Than 15 Seconds Long

Want to capture customer attention with online video ads? They’d better not be more than 15 seconds long, a new poll suggests. According...
From ReelSEO: Every Brand Will Be A Studio: Philosophical Musings On The Future Of Video

Jan 14, 2012 11:45

A Rambling Email Discussion On The Future Of Video Ads Jeremy: I’m thinking about that article you wrote today, about...
From Mashable: What’s in Store for Social Video in 2012?

Dec 29, 2011 15:26

In 2011, many companies knew they needed to move beyond simply creating and distributing ads for their products. They needed...
comScore Releases October 2011 U.S. Online Video Rankings – comScore

Top 10 Video Content Properties by Unique Viewers Google Sites, driven primarily by video viewing at YouTube.com, ranked...
Why “Second Chance” Tweets Matter: After 3 Hours, Few Care About Socially Shared Links

Nov 20, 2011 13:53

There have been various studies suggesting that if someone doesn’t see a tweet or a Facebook post within a few hours, they’ll...
How To Get Your Videos to Rank in Universal Search: A Video SEO Study

Nov 10, 2011 14:29

Universal search matters for every kind of content you might be trying to promote, and that includes video. In layman’s...
More Than Half of YouTube Views From Non-English Speakers

Nov 6, 2011 12:59

An interesting report came from GigaOM on Thursday. The site was told by a Google spokesperson that 60 percent of their...
Social Video Works Best When Brands & Advertisers Turn To Humor

Nov 5, 2011 18:36

The Jun Group put out a fantastic infographic today and it’s all about one of our favorite subjects: social video....
How the U.S. Consumes Real-Time Entertainment Online [INFOGRAPHIC]

Nov 4, 2011 17:06

For years, media industry observers have talked about convergence, with video entertainment someday moving completely online,...
50% Of All In-Stream YouTube Video Ads Are Skippable

What is TrueView? TrueView is actually three different products from Google and YouTube: Ad Format Viewer Experience Pricing...
YouTube TrueView Video Ads Serve 18 Years Of Video Every Day

Nov 4, 2011 14:02

TrueView is growing like a weed. And for good reason: everyone benefits from the TrueView experience. At the core, TrueView...
YouTube Killed TV, Except That It Didn’t… Yet

Nov 3, 2011 14:52

There’s a very cool infographic making the rounds called YouTube Killed TV. It’s filled with excellent graphical...