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How to Instantly Transform Your Landing Page Images from Good to Great | Copyblogger
et’s say you place a photo of a client on your landing page. Just the photo. No client name. No title, or business name....
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10 Form Optimization Tips For Landing Pages- SEL
1. Include A Privacy Line In general, a privacy line below the form helps with overall conversions. Try something like...
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28 Simple Marketing Tests to Launch in 2012
When you hear about A/B testing, it’s often generically associated with testing landing pages. But what exactly can...
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SAI: 5 Tools to Make Your Business Seem Bigger Online
1. ReTargeter Traditionally, running ad campaigns on large news sites in order to reach millions of potentially qualified...
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Optify Adds Optimized Landing Pages and Social Sharing -(#SEW)
Optify has launched new landing pages and one-click social sharing features, designed to help marketers improve campaign...
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Accurately Counting Your Chickens before They Hatch: How Aligning Pre-Test Scores and Marketing Mix Modeling Outcomes Enhances Actionability (comScore Voices)
Accurately Counting Your Chickens before They Hatch: How Aligning Pre-Test Scores and Marketing Mix Modeling Outcomes Enhances...
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Understanding Google’s Latest Landing Page Quality Score Release
As Pamela Parker described at SEL recently, Google has announced that going forward, landing page quality will be a larger...
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5 Easy Landing Page Tests- SEL
Before getting started with landing page testing, it’s important to ensure the following: Identify testing goals. Are...
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The Anatomy of a Perfect Landing Page – Formstack – StumbleUpon
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5 Best Practices for Website A/B Testing
As a marketer, A/B tests and multivariate testing are a great way for your business to optimize web pages and generate...
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Social Conversions – The Launch Story of BO.LT | ClickZ
Nobody in this industry has been in the conversion rate optimization game as long as my brother Jeffrey and me. Yet, brothers...
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Google Tweaks AdWords To Give Landing Page Quality More Weight
After quietly testing in Brazil, Spanish-speaking Latin America, Spain, and Portugal, Google will roll out a new algorithm...
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Compelling Landing Page Design Is Not Formulaic
Good design is the unsung hero of conversion optimization. Too often, when the topic of landing page design comes up, it’s...
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Google Instant Preview: A Game-Changer For Landing Pages #SEL
Instant Previews for Ads. A little magnifying glass appears next to each search ad, which the user can click on to see...
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Google Instant Preview: A Game-Changer For Landing Pages
Last month, Google turned on Instant Previews for Ads. Now, a little magnifying glass appears next to each search ad, which...
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The Art Of Seductive Landing Pages
The People don’t just want to be educated about what you offer. They want to be seduced. Yes, seduced. Being seduced...