content — Social Media Circus

Home » Posts tagged 'content'

Digiday- Second Screen is not Social TV

Mar 23, 2013 18:43

Alan Wolk …..While the terms “social TV” and “second screen” are often used interchangeably, they are, in fact,...
adotas.com- Beware The Hidden Pitfalls Of RTB

Mar 23, 2013 12:30

Jonathon Shaevitz It’s no secret that Real Time Bidding (RTB) has become an efficient means of connecting digital advertising...
CZ- Microsoft Advertising Defines the 4 Pathways to Multi-Screening

Mar 22, 2013 19:45

Matt Kapko Microsoft Advertising has identified four pathways to multi-screening in a quest to better understand the primary...
Pandodaily: How YouTube is casually beating other social networks on multiple fronts

Mar 22, 2013 19:23

The amorphous blob that it is YouTube announced last night that it has passed 1 billion monthly users, joining Facebook and Google –...
JeffBullas.com- 10 Strategic Ways to Optimize Your Pinterest Page – Pinterest gospel

Mar 18, 2013 18:30

Written by Tehmina Zaman - In September this year, ComScore reported that Pinterest had penetrated the top 50 list of...
Shanes Soapbox- Linkedin has a new ad unit (huzzah!)

Mar 17, 2013 19:38

I was originally going to be lazy and do a cut and paste job on this story but being Adweek theres a fair bit of fluff and...
CZ- Driving Results Throughout the Marketing Funnel

Mar 17, 2013 18:26

Krista Neher I recently heard an SEO-turned-social-media speaker talk about how to use social media to get people to buy....
Entrepreneur-Building Your Brand on Twitter

Mar 17, 2013 18:23

In his book Ultimate Guide to Twitter for Business, online marketing expert Ted Prodromou offers an easy-to-understand guide...
Digiday- Imagining a World Without Cookies

Mar 17, 2013 12:41

Alex Kantrowitz After hearing of Mozilla’s move to block third-party cookies unless users opted in to them, Mike Zanies,...
Introducing Pinterest Web Analytics

Mar 15, 2013 19:31

Bloggers, businesses, and organizations often ask us, “what are people pinning from my websites?” These website owners...
The Real (and Hidden) Value of Social Media

Mar 14, 2013 18:49

Krista Neher I’ve worked with thousands of businesses on their social media marketing strategies, and one of the things...
Adweek- LinkedIn has B-to-B Banner Slides via Slideshare (native, UGC, share able & full screen)

Mar 13, 2013 18:18

Tim Peterson Business-to-business advertising is fairly boring. It’s a lot of lead generation forms (often for companies...
Shane Soapbox- Can Publishers Really Make Display Media Pay The Bills?

Mar 4, 2013 18:56

Interesting POV from Mike Lamb and Shawn Lankton on the Harvard Business Review blog at the moment about how to gin up...
avc.com- Guest Post: HOW TO SOCIAL

Mar 4, 2013 13:32

ME GET START WHEN FRED TAKE BIG CHANCE ON CRAZY PERSON TYPE LIKE DINOSAUR. MINIMUM VIABLE PERSONALITY TURN INTO MORE,...
CZ- Brand gTLD Strategies: Evolution of TV and Internet Content Distribution

Mar 2, 2013 14:53

Jennifer Wolfe Most people access the majority of their television content from a cable box or satellite provider hooked...
CZ- Grey Poupon’s Spot-On Social Media Strategy

Mar 1, 2013 19:04

Susan Kuchinskas After a marketing hiatus, Grey Poupon wanted to resurrect its brand by digging up an iconic commercial from...
Forbes- These Five Astonishing Headline Writing Secrets Will Make You Cry, Or At Least Click

Mar 1, 2013 15:59

Jeff Bercovici [Not sure if any of these are astonishing but it probably was a contributing factor in making me want...
MP-Mobile Now Accounts For 8% Of Digital Video Viewing

Feb 28, 2013 17:06

Steve Smith, …….The share of overall digital video viewing time spent on smartphones and tablets doubled in 2012...
PAID CONTENT- What a pig, a goat and an eagle can tell us about the decline of traditional media

Feb 28, 2013 13:28

Mathew Ingram When news shows rely on “viral” videos for their programming, without bothering to even try and verify...
Socialmediatoday.com-The Evolution of Content Marketing

Feb 25, 2013 16:50

Gabriel Gervelis @seo_pro Fifteen years ago when a company wanted to communicate a message to its target audience, they...