Home » Posts tagged 'CTR'
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comScore- “Natural Born Clickers” Study Showing 50 Percent Drop in Number of U.S. Internet Users Who Click on Display Ads
Only 8 Percent of Internet Users Now Account for 85 Percent of all Clicks- as of 2009 Research Underscores the Importance...
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Tablets beat phones hand down in CTR- Gigaom
Inneractive published an infographic on Thursday illustrating various mobile ad click-through rates (CTR) for smartphones...
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Organic Click-Thru Rates Tumbling; Only 52% Click On Page One
Only 52% of Google users click on an organic search result found on page one, and only 26% of Bing users do the same. Those...
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Post-Click Activity Offers Key Mobile Attribution Insights-SEL
I wanted to take a deeper dive into mobile this month. It’s a hot topic that’s here to stay, and leading mobile ad network...
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Why Facebook Is Looking Past Click-Throughs to Measure Ads
s innovative and influential Facebook is, the company still mostly relies on a technology that’s been around since 1994:...
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Cost Per Like Campaigns On Facebook: The CTR, Conversion Rate, Reach Trade off (no different than display tactics)
Link: Cost Per Like Campaigns On Facebook: The CTR, Conversion Rate, Reach Trade off (no different than display tactics) Managers...